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20 ways business leaders can swiftly spot emerging cultural trends: Kapil Jain, CEO and Managing Director

CEO insight | 1 min read

February 26, 2026

20 ways business leaders can swiftly spot emerging cultural trends: Kapil Jain, CEO and Managing Director

Published in: Forbes | February 5, 2026

Forbes recently brought together 20 leaders to share how they spot cultural shifts before they become obvious. Sometimes it’s a client mentioning a new expectation, or a sales call revealing a shifting priority.

Our CEO & MD, Kapil Jain shared how staying close to these frontline voices helps catch cultural movements early, then acting on them with the agility that turns change into opportunity.

Read the full article here

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